SATI IS PLEASED TO ANNOUNCE DENENE ERASMUS AS ITS NEW MARKET DEVELOPMENT & COMMUNICATIONS MANAGER.
Denene Erasmus assumed the role of Market Development & Communications Manager effective 14 October 2024.
Denene has 15 years of experience as a journalist at publications such as Farmer’s Weekly and Business Day.
Most recently she worked as the economics and energy correspondent for Business Day and BusinessLIVE.com. Before this, she was the editor of Farmer’s Weekly for six years. During this time, she managed the editorial and commercial teams, developed and implemented content and marketing strategies for the brand publishing platforms, and conceptualised and organised events presented by the publication.
As a journalist, Denene frequently reported on the South African Table Grape Industry, equipping her with broad knowledge of industry-related matters.
She holds an Honours in Media Theory and Practice from the University of Cape Town.
“We are pleased to have Denene on board and look forward to the value her skills and expertise will add to SATI and its members. Her fresh perspective and industry knowledge will contribute towards SATI’s objective of maintaining South Africa’s position in key export markets whilst developing markets where opportunity for South African table grapes exists,” says Mecia Petersen, SATI CEO.
Denene says “I am excited at the opportunity to contribute in a practical way to the continued advancement of agriculture in South Africa and the table grape industry in particular. I look forward to working with SATI’s talented team of experts towards maintaining and progressing our table grape industry’s reputation as a preferred supplier of quality produce for retailers globally.”
[ENDS]ISSUED BY SATI
Enquiries:
Ms Mecia Petersen
CEO
+2721 863 0366
Media Enquiries:
Ms. Denene Erasmus
Market Development & Communications Manager
denene@satgi.co.za
+2784 548 4606
About SATI
SATI is the unified South African Table Grape Industry Association. All table grape producers are required to register with SATI, which is mandated by law as the industry’s official levy administrator. The levy is required to fund and facilitate market access and development, research and technology, information provision, transformation, and training. SATI is dedicated to operating a partnership that strives to maintain South Africa’s position as the preferred country of origin for retailers around the world. Contact: info@satgi.co.za
